Blog

The eFitness blog is a place for free, thought-provoking, valuable content related to health club activities. We will cover everything from member retention and fitness programming to digital marketing and sales. We share winning strategies and best practices for health club operators. Go beyond just reading this blog, start implementing the recommended actions and you can expect to see improvements across all areas.

Different levels mean different devils; Make monitoring activity your masterstroke.

Joe Hall, 16 Apr 2019 / 9 min reading

Throughout many of my blogs so far, I’ve focused very much on ‘retention’ and the idea that you should build warm relationships with your members to deliver the most meaningful personal experiences possible, at each and every stage of their unique journey.

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How to add maximum value to your Small Group Training service

Joe Hall, 27 Mar 2019 / 6 min reading

As a shrewd health club operator, you’ll be conscious that Personal Training is a revenue stream which can contribute a significant amount to your facilities’ profitability. But have you ever thought about Small Group Training (SGT) as a fruitful avenue for your fitness facility?

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Offering a 1st Class Experience - Why treating your fitness class attendees with special attention is a must.

Joe Hall, 22 Mar 2019 / 7 min reading

At the beginning of every year, we typically see a surge of new members join health clubs, bidding to ‘make a change’, by increasing their exercise participation levels for a variety of different reasons. Unfortunately, each year, around a third of all those ‘New Years Resolutioners’

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Popular

New: eFitness Status Page for the great operation of your fitness club

Asia Balicka,
17 Jul 2023

Discover the benefits of logging into the eFitness app via a Mobile App Profile (MAP)

Asia Balicka,
21 Apr 2023

LIVE CHAT in the eFitness system

Asia Balicka,
8 Jun 2022

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